Brandenburg: Urban Outfitters’ Kent State sweater a deplorable stunt

For Immediate Release    
Sept. 15, 2014   

Contact: Dan Papineau  
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LANSING, Mich.— Urban Outfitters, a clothing corporation headquartered in Philadelphia, has gone way too far with a mock-blood-stained sweatshirt that reads “Kent State University.”

This tasteless garment is a clear reference to the 1970 killing of four students protesting the Vietnam War by the Ohio National Guard at the Ohio school.

“It is my understanding that Urban Outfitters is selling a Kent State sweatshirt for $129 which features splattered blood on it to exploit the tragedy that happened at Kent State University on May 4, 1970. This is absolutely outrageous,” said Brandenburg, R-Harrison Township. “Students were killed unnecessarily that day because of a culmination of events that should have never happened.

“Being born and raised 25 miles from Kent State, I am absolutely astounded that a store like Urban Outfitters would pull such a stunt. I would like to call for a boycott of Urban Outfitters until this shirt is removed from their line. The management of Urban Outfitters should be thoroughly ashamed and embarrassed.”

While protesting the Vietnam War in 1970, four students were gunned down by Ohio National Guard troops after 67 shots were fired in 13 seconds.